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About West Winch Strategic Growth Area

Find out about the West Winch Strategic Growth Area which offers a once-in-a-generation opportunity to bring much needed homes, access, and facilities to a key site close to King’s Lynn

About West Winch Strategic Growth Area

West Winch has been allocated within the Local Plan as a Strategic Growth Area. What this means is that it has been identified as a key site in the borough for new homes, facilities, and services. It is a site that is of local, regional, and national importance.

The West Winch Strategic Growth Area is the largest and most strategically important site for housing in west Norfolk and will bring up to 4,000 new homes as well as a new housing access road. It will also offer employment opportunities, commercial space, community resources, health facilities, education, play facilities, public open spaces, and transport links all on one site.

The aim is to integrate a large number of new homes and associated facilities with the existing village community, create a range of major improvements, and shape a place that promotes a sense of community among its residents - existing and new. The delivery of the site will bring economic benefits for the whole borough, and will allow the site to maximise its extensive potential.


The West Winch Strategic Growth Area is a significant area of land covering192 hectares. The growth area is located to the south-east of King’s Lynn and includes parts of the parishes of West Winch and North Runcton. It is roughly bounded by the A10 to the west, the A47 to the east, and the Setchey to Blackborough End road to the south. It stretches around 3.5km north-south and around 1.5km east-west. The area fringes the village of West Winch and the main road (A10) north towards Hardwick roundabout and King’s Lynn. It stretches towards, but stops short of, North Runcton Village.

Aerial view of the designated West Winch Strategic Growth Area

Benefits of this site

There are a number of benefits to this site as a strategic growth area, not least because it is placed within close proximity to King’s Lynn. It enjoys access to existing facilities and services. West Winch is a well-established community and the site offers the opportunity to integrate and improve the facilities and communities of West Winch.

What is planned for the site

A comprehensive urban extension – the name for any planned extension for a city or town, in this case King’s Lynn – offering a variety of uses is planned for the site. At the core will be up to 4,000 new homes to meet housing need  - of which 20 % will be affordable housing. But the site will offer much, much more:

  • means of access including a housing access road, new road junctions and alterations to existing junctions
  • employment land
  • local commercial centres including community, residential and healthcare uses
  • primary schools
  • playing fields
  • open green spaces and other amenity areas
  • drainage systems
  • public transport, cycle, and pedestrian routes
  • other related physical infrastructure.

You can find out more information about the Site Allocations and Development Plan SADMP Plan which was adopted in September 2016. This guides the significant housing and employment growth for Kings Lynn and West Winch.

A key element for the site is a new housing access road. The diagram below details the allocation as set out in the Council’s adopted Local Plan.

West winch growth area inset mapWest winch growth area strategic concept