Published: Tuesday, 9th January 2018
A new campaign celebrating all that west Norfolk has to offer has launched.
‘Love West Norfolk’ aims to create pride and aspiration within the local area and give people a voice on what they believe makes the area so special.
The campaign is being headed up by key community leaders, including the Chief Executive and Leader of the borough council, and the Chief Executives of the Queen Elizabeth Hospital, the College of West Anglia, Freebridge Community Housing, Community Action Norfolk, and the Clinical Commissioning Group. It is also supported by Norfolk County Council.
Through Love West Norfolk, people will be able to share their views on what they love about the area via social media and events. Companies will also be getting involved and will be running consultation and engagement activities for employees and customers to share what they think sets west Norfolk apart.
The leaders behind the campaign explained why the Love West Norfolk campaign is so important:
Councillor Brian Long, leader of the Borough Council of King’s Lynn & West Norfolk said: “I so often read that King’s Lynn & West Norfolk is a ‘hidden gem’, with beautiful coastlines, stunning rural villages and a wealth of history and heritage. Now it’s time west Norfolk stopped hiding its light under a bushel. It’s time for us all to start showcasing the wonderful things that west Norfolk has to offer. It’s time we all realised how lucky we are to live in such a beautiful, vibrant place. It’s time to stop taking for granted what we see every day and time we all started telling the world why west Norfolk is such a great place.”
Tony Hall, Chief Executive of Freebridge Community Housing and Chair of West Norfolk Strategy Group which brings all the leaders together said: “West Norfolk is a fantastic place to live, work and play in. I hope this initiative will remind everyone what a fantastic area it is and encourage people to apply for jobs or consider setting up businesses here”.
David Pomfret, Principal/Chief Executive, College of West Anglia added: “I love west Norfolk because of its wonderful countryside and coastal areas, heritage and historical architecture. However, above all else, I opted to work in west Norfolk and stay in west Norfolk because of the passion and commitment of local business leaders to work together to make a positive difference.”
Writer, actor, presenter, and comedian Stephen Fry has also lent his support. The renowned broadcaster, famous for work such as QI, A Bit of Fry and Laurie, Blackadder, Jeeves and Wooster and Peter’s Friends, among many more, is a former student of the College of West Anglia, and retains a house in the area. Of west Norfolk, he said:
“If Norfolk is the secret jewel of England, then West Norfolk is the secret jewel of Norfolk. Beauty, hills, character, glorious towns, villages and countryside, hills! country pubs, funny, fabulous people, hills! seaside, lavender, hills! Ok, I lied about the hills. But there are slopes and rises to the ground that almost amount to hills. Truly.”
And here’s how you can get involved:
- Follow and get involved via the social media channels, Twitter: @LoveWestNorfolk Facebook: https://www.facebook.com/LoveWestNorfolk/ Instagram: love_west_norfolk Tell us what you love about west Norfolk using the hashtag #lovewestnorfolk
- You can also share your pictures of west Norfolk across our social media channels using the hashtag #lovewestnorfolk And we will soon be announcing details of a photography competition
- Share your views on what you love about west Norfolk via the website www.lovewestnorfolk.co.uk. You will also find latest news here
- Get involved in Love West Norfolk day on 14 February, an opportunity to celebrate west Norfolk across social media. During the day, we want you to share your views, your pictures and your stories about west Norfolk using the hashtag #lovewestnorfolk
- We are also looking for good news stories and case studies which we can share. If you would like to get involved, please contact us via one of our social media channels
- Come along to one of the community consultation events which will be taking place in King’s Lynn, Downham Market and Hunstanton, dates of which will be confirmed shortly
- If you are a business, charity or organisation operating in West Norfolk, you can get involved too and we have a toolkit and resources available. Please get in touch via our social media channels
- In March, there will also be a very special event for schools, allowing young people to get involved as well
At the end of March 2018, all the feedback and ideas generated during the campaign will be collated. A report will then be produced for the leaders to determine how to promote and market west Norfolk regionally and nationally.